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Last Updated: 20 August 2025

Discover Africa Nominated for the 2025 World Luxury Travel Awards

Paula Rabeling Headshot

Written by  Paula Rabeling

 • Travel Writer

We’ve got some exciting news to share, and we’re feeling incredibly proud. Discover Africa has, once again, been nominated in the World Luxury Travel Awards in the safari company category. This is one of the highest honours in the travel industry, and we’re excited to be a part of this award yet again. This nomination is a reflection of the incredible journeys we’ve had the honour of crafting for so many of you.

This award isn’t chosen by a panel of judges – it’s voted on by over 100,000 international travellers and industry professionals, people who know a thing or two about what makes a travel experience truly special. It recognises the excellence in service, experience, and luxury that we strive to deliver with every African safari.

What Are the World Luxury Travel Awards?

Boma on a floating deck at sunset. Vote for Discover Africa at the World Luxury Travel Awards
Boma on a floating deck at sunset | Photo: Xugana

Established in 2020, the World Luxury Travel Awards stand as the pinnacle of achievement in the global travel industry. They’re all about celebrating excellence, as voted by guests, fellow travellers, and industry insiders from all around the globe.

Each year, over 100,000 international travellers cast their votes over a three-week period to select the winners. Winning one of these awards is more than a trophy; it’s an incredible vote of confidence from our guests and a powerful motivation to keep pushing the boundaries of what’s possible in luxury travel.

Our Journey to This Moment

Bush breakfast at a safari camp. Vote for Discover Africa at the World Luxury Travel Awards
Bush breakfast at a safari camp | Photo: Aurari Camp

This isn’t our first time being recognised by the World Luxury Travel Awards. We’ve been fortunate enough to receive some incredible accolades in the past, and each one has been a testament to our commitment to creating exceptional safari experiences:

  • 2022 Continent Winner
  • 2023 and 2024 Regional Winner

These awards reaffirm our role as leaders in luxury African travel and remind us that we’re on the right path – a path focused on showing you the heart of Africa in a way that feels personal, authentic, and unforgettable.

We Need Your Vote to Make 2025 an Award-Winning Year

Luxury lodge infinity pool on Lake Kariba. Vote for Discover Africa at the World Luxury Travel Awards
Luxury lodge infinity pool on Lake Kariba | Photo: Bumi Hills Safari Lodge

We’ve had an amazing run, but we can’t do it alone. Your help is needed to make 2025 another award-winning year. Voting is open from 18 August to 7 September 2025. It’s quick, simple, and you don’t need to register. You just need a valid email address to cast your vote. Here’s how you can vote in the World Luxury Travel Awards:

  1. Click here to visit our voting page.
  2. Check “Safari Company”.
  3. Enter your email address and simply click “Vote”.

That’s it! Your vote is officially counted.

Why Your Vote Matters

Hot Air Balloon safari over the Serengeti during the Great Migration. Vote for Discover Africa at the World Luxury Travel Awards
Hot Air Balloon safari over the Serengeti during the Great Migration | Photo: Saruni Mara

Every single vote helps us continue our mission: to share the beauty and magic of Africa with the world.

A win for Discover Africa is a win for African tourism. It allows us to showcase the continent’s incredible destinations on a global stage and invest even more into crafting the kind of unforgettable journeys you’ve come to expect from us – from the silent thrill of watching a leopard in the wild to the quiet moments spent under an endless star-filled sky.

Your vote helps us keep creating these world-class safari adventures.

Important Dates to Remember

  • Voting Period: 18 August to 7 September 2025
  • Interim Results and Gala Bookings: 10 September 2025
  • Awards Ceremonies: 25 October 2025 Barcelona and 31 October 2025 in Singapore
  • Final Results Announced: 3 November 2025

Ready to help us bring home another win? Cast your vote for Discover Africa today.

Paula Rabeling Headshot

Written by  Paula Rabeling

 • Travel Writer

Paula is an experienced travel writer who loves exploring and learning more about the magical corners of the African continent.

Discover the African Journey that’s Right for You

Discover Africa Through Travellers' Stories

These stories capture the real magic of Africa – where every journey becomes a chapter worth sharing.

The true magic, though, is with the people. They’re not just staff; they’re my friends, my family.

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JJ Towler's journey was crafted with the expertise of Matthys Van Aswegen

I went to Africa to help my parents check a box, but I returned with a new perspective on my own life. Africa is no longer a "someday" destination for me; it’s a "must-return".

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We trusted our guide implicitly as we sat mere metres from elephants, lions, and hippos.

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Vihann Van Wyk

Cathy & Debb's journey was crafted with the expertise of Vihann Van Wyk

The Serengeti offered us sights we had never witnessed before, such as the surreal image of lions lounging high in the trees

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